For some, trying within the mirror has grow to be more and more disappointing lately.

Many of the companies New Yorkers depend on to remain groomed stay closed greater than three months after the pandemic precipitated the town to lock down. 

It has been a troublesome time for enterprise house owners, however some on Staten Island have gotten inventive as they attempt to keep afloat and hold their clients groomed. 

Esthetician Dominique Malandro instructed us enterprise was booming at her salon earlier than the virus hit. 

“I’d take anywhere from seven to nine clients a day,” mentioned Malandro who has owned Facials by Dominique since 2015. “March 16 was my final day, and I work six days every week in order that’s a variety of purchasers.”  

Malandro mentioned she shortly got here up with a plan b. She began creating at-home facial kits, which embrace face masks and cleansers. She then shared them on Instagram and has since offered greater than 100.

“I had purchasers who wanted to come back month-to-month to maintain their pores and skin on monitor so I didn’t need to go away anybody hanging,” Malandro mentioned. 

Many barbershops and hair salons have reopened as a part of Phase Two. But in response to the state’s reopening tips, private care companies that require clients to take away face coverings must wait till Phase Three, which is ready to start Monday, July 6.

Malandro mentioned the previous couple of months have been robust on her and people in the identical line of labor. 

“I know a lot of beauty professionals that have to pay mortgages and rent. Thankfully I live at home and don’t have that stress on my shoulders but it’s still stress of not working, not being busy. I have no income at all,” Malandro mentioned.

Charlene Arroyo, who began the Port Richmond enterprise Keep it Current Facials a couple of yr in the past, instructed us she’s having a special expertise.

“I’ve had many breakdowns where I’m like I’m going to lose my business,” Arroyo mentioned.

During the lockdown she has used her Instagram following to get the phrase out about her at-home facial packages, that are personalized to swimsuit totally different pores and skin sorts. 


But she is fearful that even when she will reopen, her enterprise is not going to come again instantly as a result of lots of her purchasers now not have the disposable revenue they’d previous to the pandemic.  

“Everyone is out of work for the most part,” Arroyo mentioned. “I felt like people might not have the means that they used to and might cut out facials.”

With weddings, graduations, proms and different giant gatherings canceled or postponed, make-up artists are additionally feeling the stress.

Catherine Mignano, a 22-year-old freelance artist, mentioned earlier than the pandemic she did make-up for brides and labored on movies. 

It’s anybody’s guess when that work will return. 

“With this industry if you stop working for a minute everything stops,” Mignano mentioned. It is an trade the place you always need to hold hustling with a purpose to get the place you need to go.”

Mignano mentioned she’s been making a living by promoting an eyebrow serum she created.

“I came up with this concoction. I did some research to see what’s the best oil to stimulate hair growth. I found vitamin E, castor oil, lavender and tea tree and I was like let’s test it out!” Mignano mentioned.

She mentioned she offered out of her first batch of 24 simply two days after she began promoting it on Instagram.

Mignano feels the response to her development kits will hold her title on the minds of those that need to guide make-up artists when New York City begins to make its means again to regular.

“I kind of branded this. I feel like now people hear about it and they know it’s from me. They might see my name and be like ‘oh that’s the girl with the eyebrow stuff,” Mignano mentioned.